March 2013 President’s Newsletter

Spring Forward with Greater Rochester Professional Photographers

Spring Forward

March is the month every year that we spring ahead our clocks to take advantage of daylight savings time.  Many photography businesses are slower at this time of the year, as we prepare for the upcoming wedding season.  What are you doing to spring your business ahead this year?

If you haven’t reviewed what you did last year and made adjustments for the upcoming year, then you:

  • are likely to make the same mistakes that you did last year;
  • are likely to miss the same opportunities that you missed last year;
  • are likely to have the same year as last year, or worse;
  • are likely to get passed up by another business that is reviewing and improving their business.

Don’t let this opportunity of a little bit of extra time pass you by.  You should always be aware of what you’ve done in the past.  Know what products were the most in demand last year, and raise the prices of those products to generate even more revenue this year..  Determine which products didn’t sell well at all, and ether eliminate them, or completely change the way they are offered.  Look or new product offerings that will set your business apart from your competition.

“Those who fail to learn from history are doomed to repeat it.”-  Sir Winston Churchill

This Month’s Meeting:

Oh Baby! Posing, Newborns to 6 months old

 

Stephanie Cunningham

In a rut or intimidated with the smallest of our subjects?  Stephanie Cunningham, CPP from the SNAPP section of PPSNYS is going to cover posing, lighting and give us other tips and tricks to getting a great baby portrait!

Other questions she’ll cover are:
– How much retouching is too much?
– What size props are appropriate for babies?
– What if I’m on location and don’t have an infant poser?

 

To find out the answers to these and other questions, join us on Wednesday, March 13th.
Social hour begins at 6:00 pm. Presentation is from 7:00 pm – 9:00 pm. Meeting Place is at Lumiere Photo, 100 College Ave, Rochester, NY.

Stephanie is also a member of PPA and NAPP, specializing in Portrait Photography of High School Seniors, Families and Children.  Her education includes studying Photography/MultiMedia at the Art Institute of Pittsburgh.

Print Competition

Print competitions are not just about trying to win ribbons.  They Increase your skill and confidence in your craft.  Preparing to submit entries to any competition forces you to look deeper at your own photography.  It helps you see techniques to improve, and ideas to try.

If you are planning on entering print competition at this year’s Photo Northeast Convention, you have until March 15th to submit your images.  Here are the rules for the competition.

Entry fee is $95 per entrant and MUST be prepaid before the competition. Go to
www.ppa.com/northeast* and open the “Enter Photographic Competition” link to submit your entries. You MUST upload your image files, pay the entry fee.  For print entries, forms and labels from the online registration system must be printed and attached/enclosed with the case.

Competition registration opens on February 15, 2013, and all entries must be uploaded by 5:00pm E.T. on March 15, 2013.  ALL ENTRIES MUST BE UPLOADED ONLINE BY March 15, EVEN IF YOU ARE HAND DELIVERING THE CASE!

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